The Outdoor Gibbon
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The Outdoor Gibbon
36 Kryptek, Battlefield to Backcountry: How Combat Experience Shaped Revolutionary Hunting Gear
From battlefield to backcountry, Cryptek Clothing emerged from the mind of a passionate hunter and former Apache helicopter pilot who saw untapped potential in bringing military-grade features to hunting apparel. In this captivating conversation, founder Butch shares the extraordinary journey that transformed a 25-page business model into a revolutionary hunting brand.
Growing up on an Idaho ranch where hunting wasn't just recreation but essential for filling the freezer, Butch's deep connection to hunting culture merged with his military experience to create something truly unique. While deployed during the War on Terror, he observed rapid advancements in special operations apparel and envisioned bringing those innovations to civilian hunters. What followed was an unexpected adventure into the heart of military camouflage development.
The most fascinating revelation comes when Butch details Cryptek's participation in the US Army Camouflage Improvement Effort. As essentially a two-man operation competing against billion-dollar companies with massive development teams, Cryptek made it to the final four selections from over 60 applicants. Their innovative pattern, inspired by the three-dimensional aspects of military camouflage netting, underwent sophisticated testing including retina-tracking technology that measured how quickly soldiers could spot targets. Today, Cryptek stands as the only hunting camouflage in the civilian market extensively tested by the Department of Defense and used by special operations units worldwide.
Beyond just patterns, Cryptek's technical features showcase the practical benefits of military-inspired design. Their layering systems account for the active hunter's changing exertion levels, with proprietary membranes and treatments rivaling any brand in the industry. The conversation also explores fascinating cultural differences between American and UK hunting styles, from clothing preferences to field techniques, and how these insights shape Cryptek's evolving product line.
Discover why passionate hunters worldwide have embraced Cryptek, from their performance in extreme Scottish weather to unexpected adoptions in lifestyle markets. Use promo code GIBBON10 when purchasing any Cryptek clothing to support the Outdoor Gibbon podcast and experience military-grade hunting innovation for yourself.
Hello and welcome to the outdoor giving podcast.
Speaker 3:Today we are talking to the creator of cryptek clothing. Now, anybody who was at the stalking show this brand was actually on the highland outdoor stand a bit of a different look of patterns and camouflage there, if you, if you had a chance to look at it some really stuff that was quite interesting and, having seen a bit of this actually out in the field, the, the breakup of that pattern is pretty impressive. But anyway, before we go too in depth with talking about cryptic clothing, let's have a bit of a catch-up. So the stalking show was a good number of weeks away. Now it's probably a distant memory for some people, and people are planning for the 2025. We are moving forward rapidly.
Speaker 3:The season, well, it's end of may, it's uh, it's almost beginning of june. The crops are coming up rapidly. The land is uh, is changing very quickly. The roebuck season is well underway. Plenty of good mature deer out there. The does are just about to drop their little ones. So if you are out walking about and you do find a small deer, just leave it alone. Mum won't be far away, she'll soon be back to it and and make sure you tell all the people that you might know that go out walking the dog and stuff like that to do exactly the same. There must be something with the weather as well. The local game farm that I set the incubators up on and all the rest of it is having some amazing times. The birds are laying a lot of eggs and he's getting some absolutely fantastic hatches, to the point where he's actually now got extra day old chicks available for sale, and I don't just mean a few extra, it's almost like two or three thousand extra chicks available for sale. Just goes to show a bit of sunshine and everything's doing. Well. Could be an interesting year, to be honest. We'll see how it pans out from there.
Speaker 3:Anyway, let's get on with this podcast with cryptek. But a quick one if you do want to purchase any cryptek clothing, if you use this promo code, gibbon10, you will be helping the podcast, and I would really appreciate it if you do, because obviously it will uh. It will allow us to uh to fund a few more things and keep these podcasts going. So I'll repeat that at the end. But that's Gibbon10. That's G-I-B-B-O-N-1-0. Anyway, let's get on and listen to the podcast that I recorded with Butch from CryptoCover. Hello and welcome to the outdoor given podcast. Today we have the creator of cryptek clothing online butch. How you doing?
Speaker 2:I'm good peter, how are you thanks for having me?
Speaker 3:very good. Yeah, obviously we've got a slight time difference. I think it's nine o'clock where you are and it's about 4 pm with me, but uh, I I enjoy trying to get these time time differences always organized in when doing a podcast yeah, we're, uh, I think, seven hours difference between you.
Speaker 2:I mean located in um boise, idaho, in the rocky mountain, so we're on mountain standard time I was.
Speaker 3:I was just googling and having a look at uh, hunting and your hunting permits and and non-resident type of things, so just before we came onto the call, so getting an idea of what you can hunt out there and what species are available, it looks quite good.
Speaker 2:Yeah, we've got quite a different array of species than you guys have in the UK. We have here in Idaho proper it's pretty much all the Western big game states but we have mule deer, we have elk, we have bighorn uh um Rocky mountain bighorn sheep. We have California bighorn sheep, antelope uh, black bear and mountain goat.
Speaker 3:Wow, that's a. That's a fair selection to to go up.
Speaker 2:that's a fair selection to to go up. So four of those animals for the state of Idaho are um once in a lifetime animals. So if you're an Idaho resident, how it works in our state every single state's different, by the way, just so you know it's it's very, very different from state to state Um, they're all managed at the state level here in the United States, right Um on how, on how it um is structured and what you can do and what you can't do. But within the state of Idaho four of those animals I mentioned are once in a lifetime animals. So your Rocky mountain bighorn, if you draw and you take one, you can only allow one Um, same with California, same with the Shira's moose and then same with the mountain goat.
Speaker 2:So everything else is primarily our big species done is elk and mule, deer and black bear and that's you know. Every year you can get a tag either draw a special unit that has a higher probability um of of success, or you can get a general season tag and when you say you know you guys are spoiled in the UK um with the note, I mean it was fascinating to me. A lot of things were fascinating to me hunting over there, but one of them was, like you know, the tags and required. Uh are not required you know required.
Speaker 2:Yeah, yeah. So that was super interesting to me because, uh, it's a barrier of entry for the U? S for sure. Guys, um, guys try for certain tags, sometimes their whole lives for a premium unit, and there's point systems in certain states where you can build a point and your probability goes up. In some states there is no point system, like Idaho, for example, does not have a point system, so different for sure.
Speaker 3:No, absolutely. Well, let's, let's, let's pull back slightly, so that kind of says I'm assuming that hunting has been something that's been part of your life since you've been a young lad oh, it's the absolute essence of my life.
Speaker 2:I I grew up on a ranch here in Idaho, um a working cattle ranch, and uh, at my family homesteaded in the 1880s there, um very essence of Yellowstone, which I understand is a big show going on in the UK right now. Right, so, yeah, yeah, but, so yeah, but, uh, but, um, hunting was the center of gravity of our family culture and um, we had uh general season uh, on the ranch where we are. It was general season uh, tag, so we didn't have to put in for them, you could just go over the counter and buy them. Okay, and and for two weeks every october that was a massive family reunion where all my aunts and uncles and uh cousins and nephews would all come together and basically that two weeks was extremely sacred.
Speaker 2:Mule deer season, primarily mule deer, uh, because we had a lot of mule deer on that ranch. Okay, so, and then and then the essence was fill in the freezer. Um, so my grandparents, my great-grandparents, had the mentality that the cattle were for market and making money and the mule deer were for the kitchen table brilliant way to do it there at the end of the day, absolutely yeah, so really super strong um, uh, hunting culture, and that's kind of set the foundation for the cryptic brand ultimately well, that that was.
Speaker 3:That, was it? So it was kind of coming through to say, obviously, how did cryptic come into being? Because there's many other clothing brands out there but obviously cryptex come looking at, just having a look through your website and all the rest of it cryptek has you've covered so many different areas. Let's start. How did you sort of why did cryptek come into being?
Speaker 2:yeah, so you take that really super strong hunting culture that we were talking about Um, I had on my dad's side of the family this paint the whole backstory here Um, my grandfather on that side of the family was a first strong passion for the military and basically insisted that I do everything I could possibly to become an officer in U S army. Um, and he and he was also very influential uh and a competitive shooter, um, and so it all kind of blends together with regards to the fiber of the cryptic brand. But I went to school university, as you guys would call it college at Gonzaga University in Washington. I got my degree in mechanical engineering and my senior year I did my senior design project for High Country Archery, which at that time was the most premium bow uh brand in the United States and very significant in the uh central and Eastern United States uh hyper focused on the white tail hunting market. Um, it was a super cool year for me. I converted the basement of the engineering building into an archery range. Um, I had a few other engineers that were part of my class that I was working with and we had, you know, a bat line uh to high country archery and it was super fun. I designed them two new bows, um, and a bunch of cams and um.
Speaker 2:At the same time that was going on, I was palling around and hunting and shooting a lot of 3d archery shoots with a guy here in the States named Dan Evans and we were. We were making these three 3d platinum premier. Uh, we're taking these 3d platinum premier rest. We take them apart. We make we're making fall away rest before there was fall away rest. And so fast forward. I was selected for U S army flight school. I went to U S army flight school. I was selected for Apache attack helicopters, became an Apache pilot, um, now I'm in the military, I'm flying helicopters and I'm kind of picking up a hunting magazine and I'm seeing that.
Speaker 2:My buddy, dan Evans, launched a brand called Trophy Taker Air Arrests and in the year 2000, one of the bows that I designed was called the Cardin 4Runner. High Country Carbon 4Runner became bow of the year. It was the best bow on the market. Became bow of the year. It was the best bow on the market. And that same year Dan Evans had his his uh first fall away arrest. That was publicly available, commercially available, was archery product of the year.
Speaker 2:So fast forward in that and how cryptic comes about. Right, it's a segue into it, because once nine 11 hit, um, every time I got a care package and I opened it up, there would be a hunting magazine in there. Heisman's own super popular Western hunting brand was always in there. And then there'd be others and I'd open that magazine up and there would be a picture of my buddy as an ad selling his product. And I was like son of a bitch, if he can do this, I can do it.
Speaker 2:And so, as I go through this whole thing, um, once the war on terror started, there's all this mass improvements that happened across all the different platforms, whether it was communications, weapons and so on, and one of those was in apparel and specifically in special operations apparel, yep.
Speaker 2:And so, um, I was starting to see like all these cool integrated knee systems, uh, waist adjustments, all this stuff that was was built in, and I it was basically like looking at it and going, man, that would be really good, uh, in the civilian hunting market, those ideas and those.
Speaker 2:And so I, uh, I wrote a 25 page business model and, uh, and basically we started to circulate it around and, um, I had just separated out of the military and I was living in Alaska at the time, um 20 miles North of Fairbanks, alaska at the time um 20 miles North of Fairbanks, uh, and real close to the Arctic circle and um, I got a phone call from a company here in the U? S called Cabela's, which is a giant outdoor chain, and I talked to this this guy, for a few minutes before I realized that he was talking about cryptic and he's like like hey, we absolutely love this idea, this tactical hunting crossover. We've tried it in the past and, however, it didn't really work for us very well, just because we didn't have any real credibility. And we'd really like to talk with you about this cryptic idea, which there was one sentence in that 25 page business model that he absolutely fell in love with, and it was the spiral features and functions out of special operations apparel into the civilian market.
Speaker 3:Right.
Speaker 2:And so he centered on that. Um, and so I flew to Sydney, nebraska, which is the headquarters of Cabela's, and, uh, met with these guys and basically we entered into an exclusive with Cabela's and the only place you could buy cryptic in the United States for the better part of three years was at Cabela's. Okay, and that's how this got started. You know that's fantastic yeah, yeah.
Speaker 2:Yeah, it was this massive miraculous break and I look back on that now and I can kind of see more business uh aspect of it. Um, on what cabela's was doing and why they did it. Um, they made a shit ton of money and we made dickhole, um, and I didn't even really understand the economics. There was some other third party guys Cryptic just started. Basically, we went right into hobby phase is what I call it, and, um, there's a lot of reasoning behind. You know why they made the moves and so on.
Speaker 2:But it was our initial first launch into the outdoor industry. And you know, backing up on that, I look back when I was deployed into Iraq or Afghanistan, um, I would always be daydreaming about being in the outdoor industry and I thought, man, how cool would it be if, uh, you could have a lifestyle by design, is what I called it then where you could go hunting just you know, outdoor related fishing, whatever it was and still have an income and sustain your family, and how awesome would that be. And I had just seen somebody that I had spent time hunting with and shooting with a lot that had done that and I was like, if that guy can do it, I got I can do it. I always thought it would be back into the archery industry because of that experience in college, but it was off a few azimuths and basically was accelerated into the apparel industry and that was how it all came together.
Speaker 3:No, that's a really nice backstory because it is actually your passion and that's what always drives, what makes it sound. It actually has a story to it, whereas it's not just something that you scribble down on the back of, like a cigarette box, and I'm just going to make some clothing and we're going to get it out there.
Speaker 2:The passion for hunting was absolutely the center of gravity. I mean, to be quite honest and frank, I uh it could have been off an azimuth or two and it could have been in another area or category. I was mostly interested in being in the hunting industry, primarily and um, and then being able to go do do hunts in the name of uh work and no, I think I think that's everybody that listens to this.
Speaker 3:That probably goes out there. It's uh, it's one of those tricky ones, isn't it? That you take the passion you've got, your passion for hunting, but if you turn it into a business, sometimes it can destroy the passion for for your hobby kind of thing. But obviously you've managed to make the two come together and work really well I've.
Speaker 2:I've had it ebb and flow where I'm like hot the shit, what? What have we done here? Yeah, but for the most part, I've also been so extremely blessed. I've been able to hunt all over the world and in places that I would have never been able to hunt or um or afford to go hunt had I stayed in the military and finished out my uh career there and now, with all that said, I absolutely loved the military and the, and the most prized thing I've ever done in my life is lead American soldiers in combat, um and flying you know, one of the most lethal weapon platforms in in the american arsenal, and basically hunting. That's what I was doing. That's the reason why I fell in love with apache attack helicopters uh was because I was hunting on the battlefield. It was just not the same, as you know the type of hunting that work, work yeah, yeah, yeah.
Speaker 3:It's not going to put food on the table, but it is. It's still using all those skills and that, that knowledge that you've got either different way.
Speaker 2:A lot of those skills that you're talking about, like what you guys you know you'll appreciate this, but you know, stalking, you know, um, growing up and having all those hunting experiences actually made me a better attack helicopter um pilot and the ability to deploy my, my unit because of the mentality and and I, I saw, you know personality wise guys that were in that community that maybe weren't necessarily true passionate hunters at heart, that that were not um, the guys that were real hunters rose to the top, if that makes sense. Yeah, and those those skill sets played a role for sure fantastic.
Speaker 3:So obviously, looking at the cryptic line, is it just a product that's been designed for for guys or is there a ladies range in there? Because obviously, with hunting clothes it's a really tricky one and there's always there's all there's always that sort of this is just a range that's made for men and it there isn't a ladies range. But is that something you guys have looked at or is how are you going with the product?
Speaker 2:we've actually done it and it was very well done, um and extremely um, technical uh, and that was primarily driven because I have two daughters and a wife that love hunting as well and right and other individuals involved. Encryptic also had, you know, women that were a part of their lives that hunted. So the collection was hyper-focused on women, cut and fit. That's the primary difference. The fabric selections, insulation selections, accessories were the same between men's and women's. We were a little bit probably early to market on the US side.
Speaker 2:Right now, my primary near-peer competitors have a full women's line and we were a couple years ahead of them when COVID-19 hit and all the logistic issues started to happen. We had to make some tough decisions. Because we had to make some tough decisions, because we had to focus our resources into specific areas, and so we throttled back on the women's side of the house and the focus there. But Cryptic proper here in the US has some of the baddest ass women in the outdoor industry that run our gear and that they will run the men's gear because we have an athletic cut to our apparel and and basically just you know, um, get the right men's size uh for them, um, and so that's kind of where we're at right. This second is you know, hey, if you want the dalibor jacket and pant, for example, you know they just size down and get, like, say, a size 28 or 30 or whatever it is that fits them.
Speaker 3:Um, so that's the answer to that question no, no, that that's really cool because looking at the you've actually got I was looking at the patterns and everything like that and I think I I just quick, quick looking through your website there's like eight patterns now for for a clothing manufacturer that's doing camo in the uk. You're lucky to find that there's one or two. Possibly they might have a slightly different, but you've got something like altitude, highlander, transition, skyfall, dead zone, wraith. Basically, you cover every type of potential hunting scenario out there yeah, well, there's a.
Speaker 2:There's a lot of backstory on the cryptic camo, and so when we first launched with cabela's, we were not in cryptic camo, we were in another camo pattern called Mothwing Mountain Mimicry, and Mothwing Mountain Mimicry was a good pattern, right, and it was effective. But we had this aspiration to develop our own camouflage patterns at some point. But when Cabela's came to us, that's what they said they wanted. They didn't say, hey, this would be great, we love your idea. The whole battlefield, the back country, uh, this tactical hunting crossover, and we really want you to develop your own camo pattern so you can really be different. What happened was we had this aspiration, we had just started hobby phase. The other founder was still active duty in the military, I had just separated, and there was a solicitation that came out from the department of defense the us department of defense that said, uh, we are looking for a new family of camouflage that will eventually be the new camo for the us army, and so and so, uh, when that tender came out, um, we said, well, shit, if we. I mean, this is a perfect time for us to take these ideas that we have and actually try for this tender and the way that the tender was written is that they were looking for three camouflage patterns to cover three specific geographic areas and the way the US Department of Defense breaks down the world. They have a arid slash, desert environments, they have a woodland slash, a green jungle environment, uh, that can cross over Um, and that they have, uh, a transitional environment, and a transitional environment is considered everything in between, uh, woodland and desert. So what they had requested was we want these three camouflage patterns to be submitted. We need to have the same, uh, the same geometry, um, and we're going to go into this evaluation and test it and, um, and how it's going to work is that whoever um, whoever wins this, the U S army is going to get the rights to use the camouflage as they see fit for 10 years, but the company is going to maintain the commercial rights to the camo pattern, so you can use it for whatever else you want, it for whatever else you want.
Speaker 2:So we, our idea was to take camouflage netting, which we we saw on the battlefield is the most effective passive concealment measure. Uh, when you take that camo netting and you stretch it over a hide site or over a tent, those hexagons get distorted in that fabric that's woven in and out takes on a three-dimensional aspect, and so we took that idea to put onto a flat surface that could be wet printed on military grade fabrics. And wet printing was super important because it had to be effective in infrared and shortwave infrared spectrum. So, looking through a set of light and goggles, and um, we hired some 10 99, which is like a you know, some consultant help and uh, and I was writing checks out of my personal account at that time my wife thought I was absolutely batshit crazy for these guys to help us get our files dress right, dress for the submission, these layered files, these camel files. So what? What happened was there are 60 some odd companies that submitted, uh for phase one and uh, when those, when those camel patterns, came in, if they were missing any part of the submission, they immediately got thrown out. And so this thing got whittled from 60 some odd companies down to like 28 companies in a few months. If they were missing chapter three, sub paragraph five, they just got kicked out. They didn't get asked oh, you missed this, you need to turn it back in. So there was a lot of attention to detail up front.
Speaker 2:The last 28 or so companies went into the phase one testing. In the phase one testing what they did was they took a soldier, they put them in a room that had a big screen in front of them, they put a halo device on their head that dropped down and track their retinas and when the picture popped up there was a picture of terrain. Let's say there's a picture of Ashire hillside in Scotland. There would be a two scale silhouette of a man in the camel pattern that they were testing in that picture and he might be a foot tall or he might be an inch tall, depending on the actual picture itself. And so once the picture popped up, their retinas would start to bounce around looking for that silhouette of the man in the camel pattern they were testing. And once the retina stopped, the time stopped and they measured in microseconds how long it took that soldier to acquire the target.
Speaker 2:And they put 900 soldiers through that process over a period of a year and they down selected. They down selected to four companies and cryptic was one of the four that was down selected and it was myself and my partner, our laptop computers and our cell phones and that was our company. We didn't have any company headquarters. We didn't have nothing else. And the other three companies were all giant baller companies, billion-dollar companies that had massive teams that were behind them. One company had a 30-man team. That was a part of their submissions.
Speaker 2:When that down select happened, they announced the monetary values that had been submitted. Each company gave in the price that the army would pay for those camo patterns and, uh, it had to be within the independent government estimate that they said they were willing to pay for. That camo, um and cryptic was way at the high top end. We were like at six point something million dollars. And then the next company down the two brands. One of them was Cry Precision, who owns Multicam. They were like $650,000. And then the next one was $640,000, and that was Atlantic Dive Supply, a big, big company in the US, partner with a camo company out of Canada, guy Kramer. And then the last one was a big fabric mill here in the US called Brookwood, billion dollar company, and their submission was like $80,000. So you had this like $6 million to $80,000 range and I was like what the hell's going on? There's all kinds of organic marketing that's happening now. We're in all the military forums. We're getting all this organic lift.
Speaker 2:There was all kinds of cool stuff that came out that said, like you know, david versus Goliath, cryptic versus these other big brands, but but super smart guys in the industry started to also publish additional information and they said the real value in this is the commercial rights. It's not what the army pays for it and the commercial value is worth a billion dollars over like the next 10 years. And that's when I was like shitting myself. I was like, oh my gosh, you got to be kidding me. So it went into a phase two testing and the phase two testing was uh, first of all, there was a monetary award to all the four of those companies and we set up printing in the United States at various mills and we printed military grade fabrics like Nyko 5050, denier 500s, velcros, um, all all the stuff that you need to make uniforms, and so all that material went to a third party. Uh, they cut and sewed uniforms and the phase two testing started and that was all force on force, naked eye acquisitions at all the military installations in the United states and all the fobs in afghanistan, iraq and in africa as well. And they're also doing, um, nighttime high alum acquisition testing under nvgs. Uh, that went on for the better part of two years, and so this thing is getting really stretched out.
Speaker 2:The us government spent a shit ton of money while this is going, and while this is going on, I go back to Sydney, nebraska, for a meeting with Cabela's and I'm sitting down there talking to him about beanies and gloves and hats and all this stuff, just meeting with the guys, and uh, I happened to have a swatch of cryptic Highlander, which was our transitional submission to the U S government, in my backpack. And so the meeting's over and I pull this swatch out and I'm like oh, by the way, lay the swatch on the table. We're a part of this U S army camo improvement effort. We've been down selected, blah, blah, blah. I start telling them this story and he's like hold on a minute and he goes out, run it out of this meeting room. He goes upstairs and the next thing I know there's like 30 or 40 people from the headquarters that are in this room and he's like now, tell that story again. So I tell him the story again and they were like well, can we use this in the? Can we have this on on the hunting apparel? And I was like holy shit, I don't. I don know. I'll have to get back to you on that, so I get. So I opened up the lines with the contracting office and get in touch with what they call JAG, which is the attorneys in the military, and we have this conference call back and forth and I'm asking them if we can basically do this.
Speaker 2:While this testing is still going on, they had not announced who's going to win the phase two testing.
Speaker 2:They basically said well, you have the commercial rights to it. Uh, even if you win, you're gonna be able to do with it what you want. So we coordinate with cabela's. And they said we want to do 10 of our order in this new cryptic highlander just to test it and we're going to see how it goes. And I was like, well, that seems pretty fair.
Speaker 2:And and the bottom line is, instead of doing 10%, they did 90%. And the next I know Cryptic is fully launched in the hunting industry with camouflage patterns, that one specifically that was meant for the US Army and it's still ongoing. So the end state is when you say we got a lot of camo patterns, first of all to put a bow on the US Army camo improvement effort. It got super political. All this lobbying started in Congress and the Senate and their very stuff. The bottom line is there was a big initiative that fizzled out, but a bill got passed in Congress that said the entire US military is all going to go to the same camo by this certain date. So air force, marine Corps, coast guard, border patrol, anyone federally funded, was all going to go to the same camo and you wouldn't be able to tell the difference between a Marine and an airman if from you know 50 feet away.
Speaker 3:And that.
Speaker 2:So what happened is the U S army did not issue an award, they did not issue any of the phase two test results to anyone. They kept it all under wraps and basically took 10 million plus dollars of of testing and let it sit. Um, in the meantime, uh, we had a launch into Cabela's. We also had a massive penetration into us special operations and coalition special operations. Okay, uh, we actually have, you know stuff, the British SDS, um, uh, it has used and does continue to use, but the end state is, uh, I looked pretty genius by that cabela's thing because I had already spiraled it into the market and was monetizing on it. Truth be told, it was a lot of just miraculous. You know, god-ordained blessing, right place, right time on that. And to this day we're the only camouflage pattern. That's in the civilian market that's been extensively tested by the us department of defense and selectively used by special operations units, but that's in the civilian market that's been extensively tested by the US Department of Defense and selectively used by special operations units.
Speaker 3:That's brilliant really. It just goes to show that obviously for the people of the UK market, Cryptek is something that's just coming into it. It's going out, there's adverts and things like that, and I think there's a few guys here, a few stalkers testing it and stuff like that, but obviously it's not a big name, whereas out in the States, you guys, it's been tested, it's out there people are using it. But it's just so that people can understand. I think traditionally the UK is a very it's a very awkward place. We have our woodland patterns and everybody when Realtree place, we have our woodland patterns and everybody when, when real tree came out, everybody jumped on real tree and that was it, that was the pattern. To have, all of a sudden, your patterns appeared, it's, it was at the stalking show. Um, and yeah, I've seen guys on the hill in it and it does work. It.
Speaker 2:it has a fantastic breakup effect well, a lot of those camel patterns that were just developed for hunting, especially some of the us camel patterns. They are built for aesthetics and what I call shelf appeal, so they're very effective at like four feet. Um, they're very, they look, they look effective. What happens is once you get out to a certain distance you become a blob and they're not functional. At a further distance, a few hundred yards um, or the max effective range of the 5.56, which is 300 yards. So that was a major difference. When we came in, we completely disrupted real tree and mossy oak in the U S? Um, they did not even try for anything in the U S army camo improvement effort, which was really interesting. Bizarre to me, they had all the expertise in the world. Um and uh.
Speaker 2:To answer your question on the rest of the story with like cryptics, plethora of camel patterns, all the camel patterns, there's really only two macro and micro patterns. There's the original family, which my guys now call OG, which is like the Highlander, the transitional. That was the original military-inspired camo netting. Then there's the Obscura line and the Obscura line, obscura, skyfall, obscura, transitional and so on. But if you look at the, if you look at those camo patterns in grayscale. There's what makes them a different camel pattern with a different name is different colorways are plugged into them. So a transitional has greens, it has some tans. You know some different shades of greens. Obscura Skyfall's got grays and blacks, but it's the same exact macro and micro pattern.
Speaker 3:So it's almost like a net and you've basically yeah, you you've got sort of the layer and then you add the colors into it to to give you that different, different sort of idea. So check this out.
Speaker 2:So, you know, after a couple of bottles of scotch and I know you're in Scotland, a big scotch fan, I don't won't tell you which one because I don't want to be shunned by your listeners um, guys, you know, we get sitting around, uh, getting drunk, basically, and just started to plug other colors into our original camo patterns and we did some cool like blues and grays. And we did another one, a black and gray one. Black and gray, original typhon. Uh, we completely disrupted the market with that. That's in the one of our most popular camo pattern. We started sticking other colorways and then pretty soon we had all these new camo patterns and initially the watercolor ways. Uh, we were like we're never going to do anything with that, it's non-functional, right. And we got involved with a brand here in the us called hook. Uh, and they're fishing, very fishing focus, and to this day you cannot swing a dead cat at in any port that has fishing charters going out and not hit somebody that's wearing cryptic camo.
Speaker 2:Camo, but that's a camouflage, is a super interesting um, rabbit hole because you have the true functionality how well it works in the environment it's intended to. Then, on the military side, you then get into the esprit de corps with it. Morale. You have identify, friend or foe. There's all these other aspects of it. Then, once you start to get away from the true functionality and the things that the military is going to use camouflage for, you start to get into fashion and lifestyle and the fishing camouflage and those brighter colorways.
Speaker 2:There's absolutely no functionality at all with it. It's all about an individual has a personality that wants to tell a story without opening their mouth. They want to have a shirt on. That is functional. Let's say it's a hot weather shirt, it's cool. But if they wear out like somebody's gonna go, oh, that guy's an outdoorsman, that guy's a sports. Um, cryptic typhoon, our black and gray camo. It sucks during an infrared and shortwave infrared. When you look at it the set of NVGs you'd think it'd be great. But it it doesn't work well. But, um, it's been used by a lot of various counter-terrorist organizations just because it looks so bad-ass, and so when they're hitting a target and knocking a door in, they want you know the bad guys to shit down both legs. It's yeah, it's just the mental aspect of it. So there's a psychology aspect to it. You know there's really no functionality to it so that's the next phase.
Speaker 3:on that, obviously, yeah, we've now got, we've got the colors and we're basically now pretty invisible on the hill. But how have you made sure that the backside of that, which is the key thing you've? Obviously you've hunted in Scotland. I think you were quite lucky with the weather, but no, actually you were here in the storm, so you had some wild weather.
Speaker 2:That's right. Actually, I've never experienced winds, uh, like I experienced in scott. I've never been in a 70 mile an hour wind, gusting to 90, where I couldn't breathe if I face straight into the wind takes your breath away, doesn't it that?
Speaker 3:that was my season this year uh, hunting, stat, taking guys out for stags. Uh, took, took two guys up on the hill in a red weather warning. So that was 90 to 100 mile an hour, winds and rain. Um, and yeah you, we, literally we popped up over the top of the corrie and I just walked in a semi-circle back down to the hole where we were sat and the guy goes you don't have to say anything, we're not going any further, are we?
Speaker 2:I'm like, no, we're going down still going on two stags, but uh yeah, well, I mean anybody that had common sense, that wasn't forced to go hunt because we were only had so many days, and you actually it's not even break it down even further. We were hunting roebuck, so you only had the mornings and just before dark, right, and so it was limited. So we're like, well, we're going to go, no matter what, and it was either pissing rain, like a real good storm, and but the, the wind was like nobody in their right mind would go hunting that. Um, so I think where you're going with is the is how does the, the clothing work? Yeah, and the clothing work? Yeah, and that's true, that's the most important part. Like we have a real authentic credibility when it comes to our camouflage patterns. But that's just a paint job, that's all that is. After that, it's how functional and how well does your camel work out? Is it going to keep you dry, is it going to keep you warm? Is it going to keep you out longer and improve your chances of basically harvesting an animal? And so we have absolute 100, the best shit on the market, and put it up against anyone else, um, and at the end of the day, it's been field tested all over the world in different areas, but also different hunting techniques.
Speaker 2:Um, what I saw, what I I guess I mean not everybody probably hunts the same, but when, when I was hunting in scotland, um, one of the big differences would have been, uh, how?
Speaker 2:From how I would hunt here in the us if I were to go out is number one I would have a backpack on and I would have all my shit in there to layer up and layer down. What I found in scotland was like, once you left the truck, you're hunting what you got on and you're not gonna layer up and layer down, right, yeah, pretty much. And also, um, I'm going to have a quite a bit different uh strategy. If I'm hunting not here in the rockies, uh, on a rifle hunt, I'm going to try to get to a vantage point and I'm in a glass. I'm gonna spend a lot of time behind my spotting scope and my binos. Um, one of the things that really stood out to me is at least everybody I hunted with in the uk and scotland was all hunting with a thermal, a monocular thermal. I don't know how, how, if that's every single person out there, but not really. No, there's.
Speaker 3:There's a lot of difference. So if you came further up to us in the highlands, if we were taking you out for the stags, uh, we'd probably spend the morning driving up and down the glen with a telescope looking for, for the animal, and, and then after, similar to what you're doing and then after that, once we've got a plan, we would normally go for it, and just with no thermals. At that point we ditch the thermals because the hill can change, the weather can change, a thermal could be useless, it's just extra weight. So at that point it's binoculars and you're off so that's super similar, the western.
Speaker 2:So you're actually starting, uh, from your vehicle though you're gonna glass from your vehicle, yeah, fine, okay, that, and that's that happens in the us often as well, if you're hunting from a side by side, um, but ultimately there's that. Where I was going to drive with, that is, you guys may be doing something similar, uh, if you're going to stay out there longer, but we layer up and layer down, and so in our packs we're going to have our mid layer and then we're going to have our, our outer layer, um, and so we're going to. We know we're going to be super aerobic and we're going to work our work, our asses off, and you're going to be, you know, um, you're going to be working hard, and then, once you get to where you're wanting to go, then you're going to start to layer up and then, if you start to move again, you're going to start to layer up and then, if you start to move again, you're going to layer back down. So you're layering up, layering down, layering up, layering down, and that's how cryptic is supposed to work.
Speaker 2:We do have pieces that are a part of our collection that are for anaerobic type hunting. So, for example, our vellus collection, our vellus jacket and pant. It's windproof, waterproof, 800 gram primal loft insulation, all the different various things, high loft fleece. On the outside it's really meant for bow hunting and and so when you go to draw your bow, the acoustic signature coming off of that draw is super low. You're not making any noise. But if you try to wear a vellus and go hunt, like I'm talking about, you're going to sweat out and you're going to die.
Speaker 3:Yeah, yeah, no, totally, totally. Yeah. I think most guys over here, like with the Roebuck and stuff like that that you experienced. It's kind of you get up early in the morning, you go out, it's a bit of a a quick walk potentially, and then it's a bit of slow, stalking, and and hopefully you'll get something in your sights and take the shot. So you don't need the layering up, layering down. But again, it depends on where you are. Like, if we're on for on the day, for the on the hill, for the stags, we're out at nine o'clock and you might not be back in until three in the afternoon, and yes, until three in the afternoon and, yes, you do have that period.
Speaker 3:We do have a rucksack, so I've I've been using all season like a vaughn rucksack with the rifle in it, so that literally I've got my food in there. I might take a layer off and pack it down, depending on the weather, so that similar to to what you're doing perfect.
Speaker 2:well, that's, that's how our kits intended. Um, depending on the time of the year and the way you're hunting, you know, all those play in, but ultimately you'd buy a system and you could go up out and hunt, whether it was, you know, our archery elk season. It's very warm, very, it can be 90 degrees, and so we have hot weather pieces and you would never have like your puffy jacket and you, I mean you might wear it in the mornings. It can get chilly in the mornings, but, um, for the most part, you know we have, we have collections that cover the entire seasonality, from hot weather to extreme cold weather and everything in between, and some of the pieces when you get on the ends, on the extreme cold side, you don't want to be aerobic, you want to be anaerobic and stationary, either sitting in a box, blind, or sitting in a stand, or riding a four-wheeler or riding horses, something like that.
Speaker 2:The rest of the system is designed to layer up and layer down and the treatments that we have on our fabrics will put up against any brand in the industry designed to layer up and layer down. And, uh, the treatments that we have on our fabrics we'll put up against any brand in the industry and durability is a major function and part of um, our uh, our testing as well. We want stuff that's going to hold up, uh, and you're going to get multiple seasons out of, not just you know kind of gets ruined after one hunt type thing and what. You can't stay in business if you don't have all these things, where you have performance meets durability no, absolutely so.
Speaker 3:Have you gone down for the membranes and things like that? Have you? A lot of people would talk about, like in the uk and europe it's the gore text idea and I think the states as well but have you? Have you chosen your own, different membrane? Or if you use one of the major players?
Speaker 2:we, we have the most major player membrane that we've ever used is called sea chain. It's it's from scholler, out of switzerland. Yeah, uh, it's prominently been used, uh, in mountaineering brands. Uh, that, uh, we would classify here as being woke. They're anti-hunting.
Speaker 2:We were the only and very first hunting brand to use and do a shoulder collection okay but by far that sea change laminate was, uh, the most incredible, especially if you were aerobic um the technologies. They use a pine cone as an example. So as you're getting your body core temperatures heating up, the pores open up, you're able to shed more heat. It's a cooler piece. You still have the same waterproofness and then, as you're not as aerobic and cool down um, those pores close. So that's by far probably the most sophisticated um men membrane that we've had in our collections. And then the rest of our membranes are our own specific proprietary membranes. I can't go really. It's not easy to get a license with Gore-Tex because Gore-Tex owns Sitka gear, which makes it difficult. But they're also a lot more woke than cryptic is. We're very pro constitution, pro second amendment, pro law enforcement, pro military, privately owned. And these other companies are, once you get to echelons above reality, everything is, you know, counterculture and that type of thing. I don't know if you guys have that.
Speaker 3:Well, I think most people that listen to me know that the struggles now for social media and stuff like that. You post a picture and all of a sudden we're on the naughty list. We're on the naughty list literally. I've got no reach because I've put something up that somebody doesn't like the look of like a bullet case in my hand, discussing about blood on your hands and all the rest of it. Well, that that suddenly is is against, uh, against the rules, kind of thing it's been super, super difficult for us as a brand.
Speaker 2:You know, um, under the new administration and what I call the communist party of zuckerberg, we've been censored super hard, like we lost we completely lost our facebook platform, um, during two weeks after the capital riots, because one of the guys is that was in the capital riots was wearing cryptic, a cryptic combat uniform. Actually, you can google him and find him. He's called the zip tie guy. He's wearing a cryptic black typhoon uniform, right, and that's. That thing went uh viral on snapchat media and they were calling out the brands that he had on it was black rifle, coffee company, cryptic and some others, and we literally completely lost our ability on facebook. Um. So reasons, we're just adjacent, um, adjacent to the market, but I don't even think it's somebody sitting behind a computer looking at your post with your shell casing and bloody hands. It's ai and you know now, if you have a gun in a marketing ad, you're not going to get the same organic reach because it's going to be shunned and pushed to the bottom.
Speaker 3:So it's very and, and especially for a brand like yours and everything that people are doing, it's so difficult. Now it's almost to the point where, actually this thing that's completely natural about going out and hunting and putting food on the table and things like that we're now the nasty people.
Speaker 2:We're now the bad guys yeah, well, the gun industry, the knife industry, has come under a lot of scrutiny even before, you know, this current communist party is. Zuckerberg stepped in and Instagram and Facebook slash meta started to have shadow banning, Um, but yeah, and we're the bad guys to them. But I can tell you that there's been a groundswell in hunting in the United States During. It really kind of started for us here when Black Lives Matter started and then it really got accelerated when, first of all, when Black Lives Matter started, there was like something crazy, like in 2.5 or 2.8, I don't know what the exact number is new gun owners, never before gun owners, Okay, so all there was a giant swell and people that just went out and said I'm going to go buy guns.
Speaker 2:But then the second thing that happened for us is that when, uh, the uh COVID hit and, um, people started to freak out when they were going to the grocery store and they can only buy one steak, Um, they're being rationed, you know, besides, the toilet paper, food was in there, and so all of a sudden, there was this everybody, there was a, a groundswell and uh, in self-reliance and self-sustainment, and so gardening just blew up. There was people putting gardens like on the ditch bank behind their fence, you know. And uh, in the roadway, um, there was, uh, there was also guys that I think were like hey, I remember how you know uncle or grandpa or whomever or somebody I knew went out and filled the freezer, and so I want to be able to do that. And the number of hunting licenses and purchases went through the roof as well.
Speaker 3:We've seen the same in the UK. It's, it's a huge, huge new thing. People wanted to come and harvest a deer just to be able to take, take it home for the meat.
Speaker 2:Yeah, uh, so entry level, that they don't even know how to break an animal down. They, like you know, besides the getting into the shooting, okay, I can figure that out. Uh, now I, I got that figured out. Now what do I do? What do I do once I shoot a deer?
Speaker 3:youtube seems to be the big thing. They go on youtube and or they ask you, can you show me how to do it?
Speaker 2:kind of thing, and uh, yeah, that that's been a big, big thing at the moment um, it's, you know, we, I use the gutless method, but we I've been doing that for like over a decade and it's just kind of funny how, like the last four years, that's become like this whole new hey, do you use the gutless method? Yeah, dude, why do I want to? I don't. I can get everything I need. I don't need to get myself hammered here with you know gory and bloody and stuff. But yeah, youtube's a giant resource for sure here in the? U as well.
Speaker 3:Yeah, yeah. So let's draw it back in, because I understand we've been talking for a while. Where's the future of Cryptek heading? What's new? What's coming through? Obviously, you've hit the UK market now, yeah, just tell us a bit more.
Speaker 2:So one of the things that is really consistent. Um, let's talk uk first. It is just in solid colors, and what I got to experience was especially in england. Um, I felt like the guys that I were I was hunting with. They were completely immersed into the industry and the culture and, awesome, had a great time. It was fantastic. I can't wait to come back and do it again.
Speaker 2:But what I noticed was like when we would go to the pub for lunch, they were taking their camo off and putting something else on solid, and the theme that I got was they want to have stuff that they can be wearing that's going to perform for them while they're hunting, but then they also just want to be able to go straight into the supermarket or go straight into the pub or not have to be wearing camo. In the U S it's completely different. Like when it's hunting season, you don't take your shit off. If you want to run into McDonald's, guys will be in there. I mean, there's certain places where you know where I'm at here. Well, you'll go in for a lunch and every single person in there is wearing camel.
Speaker 2:They didn't even think about that, you know, and so there's a cultural aspect that needs to be addressed there, and solids have really kind of become more popular in the US as well, but not to the level that it is in the UK, and so the request that we have is we love this pant, we absolutely think this is the best thing we've ever seen. Can we get it in a solid? And so there's going to be an increase in the solids that are offered by Cryptic, and it's not just going to be isolated to the UK, it'll it'll go to all our international distributors and also be offered in the U S market. So that's, first and foremost, is to take into account the cultural aspect of of where we're starting to grow as a brand and how it functions. I in scotland, I didn't feel like, um, that was like they weren't as sensitive to it, like I even said like do we need to take our camo off here?
Speaker 3:and and uh, they're like no, let's just go yeah, it's a bit different once you cross the border, but yeah, it'll, it'll depend where you are because obviously a lot of the estates are still very traditional and and some of the storking estates you'd go out and the guy would still be in full tweed taking you on the hill and don't get me wrong, I think that that is.
Speaker 2:There's a. You guys have so much history compared to the us. When I was just to, in perspective, we went to a castle I can't remember the name of it, don't shun me. It's like a state. You got to have a little card and it's super like pristine and it's incredible gun collection in it. But as I'm walking around on this estate, there's this really super kit cannon, cool cannon. There was all kinds of cannons, but this one jumped out at me and I was. It had a fluted barrel on the outside and so I was like, oh my gosh, that has a lot of work. So I kind of went up and started looking at it and it had a time, uh, the date on the back of the cannon and I think it was 1583. And I'm like, holy shit, you gotta be kidding me.
Speaker 2:In the U S, the only thing we'd have that old would be native American petroglyphs, you know, um, but that aspect of that culture, that and how, like with the driven drives that they do for pheasants and stuff, I think it. I mean, I think it's pretty damn cool personally. I think it. I mean, I think it's pretty damn cool personally and and so I get that. You know, in the UK there's going to be that connection and stuff. But I also know that, um, once these guys, once the stalkers, get to experience real performance you know apparel they'll be like, yeah, shit, not. This is great. I mean, you know everything. We're talking about durability, whether it's windproof, waterproof, stretch, all those things.
Speaker 3:Plus looks good and I feel good when I go in the pub wearing it I mean, yeah, that that's the big thing, that the the reason for taking the camo off. It's still. We've got a very strange culture in the uk and it has become more and more that they like to buy their supermarket meat and they don't, and everybody that hunts is a bit of a is a bit of a killer but right here, okay.
Speaker 2:So I gotta get my head wrapped around the rest of this deal you know how I was talking about functionality into almost fashion. My wife and I and my wife and I were fortunate enough to be able to spend a few days in London and she had this one place on her bucket list that she wanted to go to and of course I'm in tow, right, whatever. So we ended up going to this massive department store called Herod's. All right, and so I go up in the men's section Again. I see all the brands listed and I recognize quite a few of them. Some of them I don't. I was.
Speaker 2:I couldn't believe the amount of camouflage that was up there on these jackets that I was like, holy shit, this is like a $2,500 pound or 2,500 pound jacket and I guys, every brand I saw there was like there was. In some cases there was functional camo. I'm like that is would work in the field, but I'm not going to go pay 800 pounds for it. Uh, then here's the rest of the story.
Speaker 2:So, as we're moving around, walking around, doing whatever in London, I think you you didn't know best, but I hope don't hold me to it Piccadilly or Piccadilly Square or something. People are throwing change in their bucket and, uh, they're pretty good, right, and I'm listening to them. I'm like looking at the guy that's seeing it, he's wearing this camo and I'm like, shit, that's a pretty cool camo. And then I look, start looking around, and the more I started to pay attention. I saw more camo in london on guys rapping and people walking around, and then I did when I was actually out in the countryside hunting yeah, but it's a kind of it's that that they they classify that as a fashion camera.
Speaker 3:You get away with it because it's got a label on it and people recognize and go oh, it's made by this guy, or something like that. You walked in there with your cryptic camo which is a specific hill camera or something like that on. People would look at you and it's a tricky one because it's one of those things that we don't want a product just to become fashion. But I suppose for your business model you actually have a lifestyle range anyway, don't you? In there You've got the hunt fish and your lifestyle camera.
Speaker 2:So one of the things that was really surprising, we didn't expect I didn't expect there was a huge groundswell in what I'll call lifestyle Like we never intended for. You know Cryptic to be on skateboards and surfboards and on watches, and you know all kinds of stuff, watches and you know all kinds of stuff. So cryptic does have other brands that are in various spaces that will approach us and they'll they'll license our camo pattern to put on whatever their product is. In the United States I don't think there's a gun manufacturer that we haven't worked with every gun brand. If you Google cryptic guns, you're going to, or cryptic camo guns, you're going to probably see all kinds of cool, crazy shit, but this is what will really blow your mind Google cryptic cars and there's Ferraris and Lamborghinis and probably the most expensive car that I know of is a brand called Earth Roamer In the US.
Speaker 2:They're like million dollar. You know off the grid trucks wrapped in cryptic, um, harley, davidson motorcycles, all that shit, right, and and most of those cases 90 of those are more we don't even know about. They're guys that are going and doing that on their own accord. You know, years ago there was a guy that wrapped two ferraris and a rolls phantom and I think they were actually wrapped in the uk and then he raced in this race across europe called the gumball 3000. Yeah, yeah, yeah. And they were these super badass black cryptic typhon ferraris and that dude reached out on his own accord. I mean, like, what do you do when you get a phone call? And then some guys like, hey, I'd like permission to wrap my ferrari because I'm gonna be in this race it's great.
Speaker 3:It's great, it's great, isn't it yeah?
Speaker 2:to your question yeah, there is a lifestyle aspect on the cryptic. Did we intend that?
Speaker 3:absolutely not like but I'm not the. The main thing is, though, you've actually you've stayed true to the, the hunting brand, which is what it is, a hundred percent, whereas you've. There's a lot of other companies out there and manufacturers of of what were hunting clothing, but they've kind of diverted their attention more down the lifestyle route and, unfortunately, suddenly, the product no longer has the functionality that's required for the hill or being out hunting.
Speaker 2:It's more just, it's nice to wear out down the street, kind of thing yeah, 100, and there are great mountaineering brands like I can rattle off half a dozen of them that make absolutely great. You know, functional apparel that usually comes in a color that you don't want, but then they're anti-hunting and so now you're going to go buy a product that doesn't agree with your lifestyle, and so that's the thing that is different with with cryptic is like the culture, a culture of hunting is absolutely the essence of the brand well, it means that you know wearing it you're actually, you are.
Speaker 3:You feel it's almost a family, isn't it? It's, it's that ability to go. If I'm wearing this, I'm kind of part of the family, and everybody that technically should be there is wearing this has the same outlook on on the light, on lifestyle yeah today yeah, we, we have had a massive cult following, with guys getting cryptic tattoos, even.
Speaker 2:Um. But one of the things that I've tried to break this paradigm, um, is that some of the hunters in the us have felt like, well, I can't wear cryptic because I didn. The hunters in the U? S have felt like, well, I can't wear cryptic cause I didn't serve in the military and somehow, along our, our brand life that became like this, this idea, we absolutely not.
Speaker 2:We support and love the military, but we want people that truly believe in this lifestyle, that stand for the same philosophies. They have the same mentalities, and that that was almost almost a a barrier for us. We, we got feedback from various large entities that are hunting focused here in the us, um, with the same thing like, hey, a lot of guys think that they can't wear cryptic because they, they didn't serve, and so, you know, we've tried to make sure that that's absolutely not, uh, a necessity, but they can it at least. Like you know, hey, this, these, these guys are military guys and they actually had real world combat experience and a lot of those uh ideas and and inspirations came from that time that they were deployed in you, you know, fighting in our nation's battles and world's battles and and uh, living in a third world shithole, daydreaming about being in the back country.
Speaker 3:That country. Yeah, yeah, wait for, wait for that prize deer to walk across in front of you, kind of thing.
Speaker 2:That's right, yeah, for sure.
Speaker 3:Well, I think that kind of nicely brings us to a sort of a conclusion. So I'm going to say thank you ever so much, unless there's any questions you've got for me as a UK hunter, or were they all answered for you?
Speaker 2:No, I mean, I just had an absolute great time over there. I actually appreciated the ability to have some time free in the middle of the day to go see sites. It was a lot of fun for me to have my wife on this hunt, especially in that obscene windstorm, because I wouldn't have been able to describe do you know that that windstorm actually blew her over. She like can I really, oh, wow off her feet, um, but the fun part about that was, uh, we were also able to, you know, go actually experience, uh, the countryside and and some sites and things, and I would love to spend a month in Scotland. Wow, um, also, northern, uh, england was incredible. I don't really have any uh desire to go spend any time in London ever again. Um, you and all, but uh, it's just not my cup of tea, dude.
Speaker 3:I mean no, no, no, I moved up from from the South when I was, when I was small, and I've gradually worked my way up the country and now I live in the as pretty much as far up on the east coast of scotland as you can go um. And, yeah, having to visit family down there, I like to drop in say hello, but I'm more happy when the truck's burning back up the motorway and headed north again.
Speaker 2:it's uh, yeah, it's too busy, too many people and there's not enough countryside well, you guys have a absolutely beautiful countryside and and I can't wait to get back over there and experience it again. Um so hopefully next time I'm over there we can get linked up.
Speaker 3:Yeah, definitely, definitely. Anyway, thank you ever so much for taking the time to talk to me and hopefully the the listeners will have a bit more of an understanding about crypt tech and we'll start seeing and I'll explain it later on and I'll put links in where they can go and see it and buy it from and uh, yeah, hopefully we'll. Uh, you'll start seeing more hunters in the uk and crypt tech I hope so as well.
Speaker 3:Thank you for your time it's been a pleasure, man, no worries, cheers. Thanks a lot, take care. Thanks for listening again to another episode of the outdoor given. Hopefully you find that interesting. It certainly is a hunting clothing with a passionate hunting background and it seems to be very big in the states and obviously people are really liking it. So give it a look, give it a chance. As I say, if you do want to purchase anything, don't forget to use that promo code that we've got, which is gibbon10, and everything you do of that is going to benefit this podcast. So thank you very much and we'll catch you on the next one.